Created a robust ESG strategic and operational approach for a boutique events agency, leading to an EcoVadis Silver medal.

The Approach

The Bulb carried out a rigorous Materiality Assessment based on our cutting-edge, original methodology. We identified the key issues most important to Dynamic and their stakeholders, which provided the foundation for a robust, data-driven Sustainability Strategy with measurable targets. We created a bespoke People-Planet-Governance framework for Dynamic to embed into their operations, from top to bottom.


‘The Bulb team’s expertise, support and guidance enabled us to have a hard look at ourselves and analyse how we can make our processes more effective and sustainable. They have been a fantastic help to equip us with the skills and tools we need to start our sustainability journey at Dynamic Events.’

– Angelika Lichnerova, Managing Director – Dynamic

The Impact

  • As a result, Dynamic were awarded the EcoVadis Silver medal. EcoVadis is a platform that allows a company to evaluate and monitor its sustainability performance, and its medals recognise the actual impact of a company’s sustainability ambitions.
  • Dynamic embraced the ‘Dynamic Method’, a unique approach to sustainability which serves as an industry-wide best practice guide for delivering sustainable events.
  • Bespoke training and workshops supported by resources and guides have equipped the team with the knowledge, confidence and tools to effectively implement the strategy, ultimately embedding it into every stage of the event process.
  • The robust governance structure The Bulb helped Dynamic to create has led to more robust accountability, measurement, monitoring and reporting on the business’ progress against its sustainability targets. This is crucial for continuing progress, risk management and reputation-building.
  • A clear strategic approach and practical support to operationalise sustainability, has led to greater confidence by individuals at all levels to share sustainable best practice across social media channels, and with clients. This will continue to contribute to greater sustainability awareness and sustainable event practice across multiple sectors