‘Don't be Blockbuster when everyone else is Netflix’: tackling sustainability in the experiential sector
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Our CEO and Founder, Selina Donald and our Senior Sustainability Consultant, Rebecca Whitman were absolutely thrilled to contribute to Campaign’s insightful article, ‘Don’t be Blockbuster when everyone else is Netflix’: tackling sustainability in the experiential sector.
“The pandemic gave everyone time to slow down and re-evaluate what was material to them, morally but also commercially. The moral case for sustainability has been in the public discourse for a while now, but the business case is becoming increasingly more appealing.”